Last fall, when most of Syyn Labs was hunkered down in its Los Angeles warehouse building a Rube Goldberg machine for the Google Science Fair, Heather Knight was building one to kick off PopTech, the brainy and fun annual conference in Camden, Maine. PopTech's video on the making of Knight's creation just came out, and it's a must-see.
Director Beth Cohen, PopTech's director of media production, and her crew follow Knight, the only Syyn regular based on the East Coast, as she and two friends (Syyn volunteers Chris Becker and Marek Michalowski) scour antiques and collectibles shops for everyday objects, such as a softball, a shopping cart and a rocking chair. Over four days, they assembled a series of whimsical and physical chain reactions that evoke the Ok Go machine that Knight contributed to (a row of books tumbles just as dominoes did in that earlier piece). But what's particularly...
Director Beth Cohen, PopTech's director of media production, and her crew follow Knight, the only Syyn regular based on the East Coast, as she and two friends (Syyn volunteers Chris Becker and Marek Michalowski) scour antiques and collectibles shops for everyday objects, such as a softball, a shopping cart and a rocking chair. Over four days, they assembled a series of whimsical and physical chain reactions that evoke the Ok Go machine that Knight contributed to (a row of books tumbles just as dominoes did in that earlier piece). But what's particularly...
- 1/26/2011
- by Chuck Salter
- Fast Company
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