It's more luck than anything, unless you're a craftsman like
Hall & Oates in their day. But even before you discover that formula, what it is is luck. And it's not always the greatest recording. It's not always the greatest take. The Stones have had some pretty raunchy hits that, if you pick apart, no one's really playing fantastically. It's really about the magic and the luck of hitting upon it.
The Troggs's Wild Thing - come on! That's one of the worst recordings ever.