Exclusive: Coffee & Cigarettes launches Vr arm and inks film deal with Extreme sports brand.
Marketing and distribution agency Coffee & Cigarettes have launched virtual reality production and distribution arm Virtual Reality Entertainment.
The London-based outfit is set to offer 360° filming and post production services to clients across the film, music and sports entertainment industries and will look to create its own narrative driven content.
The company has already produced four short-form pieces of Vr content but will also look to distribute third party 360° film and Vr content.
Coffee & Cigarettes has signed a partnership with sports brand Extreme and a 360° feature co-production is scheduled for 2016 following filming at the channel’s motor sports events throughout 2015.
The outfit is aiming to have the first production ready to release at a similar time to the consumer launches of the Samsung Gear Vr, Oculus Rift, Sony PlayStation Vr, Htc Vive and other Vr devices early next year.
Tom Clark, director...
Marketing and distribution agency Coffee & Cigarettes have launched virtual reality production and distribution arm Virtual Reality Entertainment.
The London-based outfit is set to offer 360° filming and post production services to clients across the film, music and sports entertainment industries and will look to create its own narrative driven content.
The company has already produced four short-form pieces of Vr content but will also look to distribute third party 360° film and Vr content.
Coffee & Cigarettes has signed a partnership with sports brand Extreme and a 360° feature co-production is scheduled for 2016 following filming at the channel’s motor sports events throughout 2015.
The outfit is aiming to have the first production ready to release at a similar time to the consumer launches of the Samsung Gear Vr, Oculus Rift, Sony PlayStation Vr, Htc Vive and other Vr devices early next year.
Tom Clark, director...
- 12/17/2015
- by andreas.wiseman@screendaily.com (Andreas Wiseman)
- ScreenDaily
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