World Athletics and Voiceworks Sport launch podcast partnership ahead of milestone year in athletics
World Athletics has agreed a production partnership with fast-growing sport audio business Voiceworks Sport.
The partnership will see Voiceworks Sport provide audio and visual content production support for World Athletics as part of its ongoing series of content on Inside Track – the exclusive, access-all-areas platform for everything athletics – with the first episode set to air on Friday (1 March).
The World Athletics Inside Track Podcast begins with a four-part series covering the events at the World Athletics Indoor Championships Glasgow 24.
It will be presented by Olympic and world 400m gold medallist Sanya Richards-Ross, 2014 world indoor and two-time European indoor 60m champion Richard Kilty and three-time Olympic medallist Kelly Sotherton.
The trio will be trackside in Glasgow to provide unique insight into some of the event’s most significant moments, while the podcast will also feature interviews with a range of special guests, including athletes, legends and coaches.
Fans will not only...
The partnership will see Voiceworks Sport provide audio and visual content production support for World Athletics as part of its ongoing series of content on Inside Track – the exclusive, access-all-areas platform for everything athletics – with the first episode set to air on Friday (1 March).
The World Athletics Inside Track Podcast begins with a four-part series covering the events at the World Athletics Indoor Championships Glasgow 24.
It will be presented by Olympic and world 400m gold medallist Sanya Richards-Ross, 2014 world indoor and two-time European indoor 60m champion Richard Kilty and three-time Olympic medallist Kelly Sotherton.
The trio will be trackside in Glasgow to provide unique insight into some of the event’s most significant moments, while the podcast will also feature interviews with a range of special guests, including athletes, legends and coaches.
Fans will not only...
- 3/4/2024
- Podnews.net
Europe’s largest sport podcasting network, Sport Social Podcast Network (Sport Social), is celebrating a remarkable year of growth. In 2023, it welcomed more that 100 new shows to the network, including five Premier League clubs. By December, it had reached 10 million monthly downloads.
The network saw a 58.8% increase in podcast downloads between July and August alone, bolstered by a summer of sporting events. It’s now gearing up for another year of ambitious global growth, launching the network into Germany & France and further extending US and Australian partnerships.
New additions to the network include five official Premier League podcasts, such as the Official Man City Podcast, The Official Brighton & Hove Albion Podcast, and The Football Gods, a new show produced in conjunction with Wolverhampton Wanderers F.C. and Wolves Studio. The Official Celtic Fc Podcast and West Ham Iron Cast were also welcomed to Sport Social’s roster, with the network...
The network saw a 58.8% increase in podcast downloads between July and August alone, bolstered by a summer of sporting events. It’s now gearing up for another year of ambitious global growth, launching the network into Germany & France and further extending US and Australian partnerships.
New additions to the network include five official Premier League podcasts, such as the Official Man City Podcast, The Official Brighton & Hove Albion Podcast, and The Football Gods, a new show produced in conjunction with Wolverhampton Wanderers F.C. and Wolves Studio. The Official Celtic Fc Podcast and West Ham Iron Cast were also welcomed to Sport Social’s roster, with the network...
- 12/19/2023
- Podnews.net
Voiceworks.ai has teamed up with the UK’s largest distributor of materials to the construction sector, Travis Perkins, to launch a brand new podcast: Trade Talk.
Trade Talk is the latest podcast to be produced by Voiceworks.ai, a collective of audio and voice technology experts. The show is aimed at those working in the trade, keeping them up to date with latest news and advice for the industry, through conversations with those working within it. Travis Perkins marks the latest household brand to join Voiceworks.ai, which will provide production execution support for the new series.
The series is hosted by podcast and radio presenter, Sally Wallace, whose husband has 15 years of experience as a builder. She is joined by Karl Conway of Klc Builders from South Manchester and Jake Keenan, a Travis Perkins branch manager at Congleton, who share their own blend of insight and experiences for...
Trade Talk is the latest podcast to be produced by Voiceworks.ai, a collective of audio and voice technology experts. The show is aimed at those working in the trade, keeping them up to date with latest news and advice for the industry, through conversations with those working within it. Travis Perkins marks the latest household brand to join Voiceworks.ai, which will provide production execution support for the new series.
The series is hosted by podcast and radio presenter, Sally Wallace, whose husband has 15 years of experience as a builder. She is joined by Karl Conway of Klc Builders from South Manchester and Jake Keenan, a Travis Perkins branch manager at Congleton, who share their own blend of insight and experiences for...
- 11/14/2023
- Podnews.net
Voiceworks Sport (Voiceworks), a fast-growing sports audio business backed by Communicorp UK, has welcomed three new senior hires as it gears up for significant global growth.
Ruth Fitzsimons (pictured right) joins as Head of International with a remit to further expand Voiceworks and the Sport Social Podcast Network’s global strategy. Sport Social already holds the position of Europe’s largest sport-focused podcast network, Fitzsimons will be tasked with growing presence and relationships in new markets including publisher, rights holder and commercial partners. She is the former Managing Director of PodFront UK, a joint venture between podcasting companies Stitcher and Wondery, and previously held the role of Senior Vice President of Operations at Audioboom.
Chloe Yates (pictured left) joins Voiceworks commercial team as an Account Director from Sony Music where she worked across their podcast titles. She also brings audio and digital experience having worked agency side and at Bauer Media.
Ruth Fitzsimons (pictured right) joins as Head of International with a remit to further expand Voiceworks and the Sport Social Podcast Network’s global strategy. Sport Social already holds the position of Europe’s largest sport-focused podcast network, Fitzsimons will be tasked with growing presence and relationships in new markets including publisher, rights holder and commercial partners. She is the former Managing Director of PodFront UK, a joint venture between podcasting companies Stitcher and Wondery, and previously held the role of Senior Vice President of Operations at Audioboom.
Chloe Yates (pictured left) joins Voiceworks commercial team as an Account Director from Sony Music where she worked across their podcast titles. She also brings audio and digital experience having worked agency side and at Bauer Media.
- 10/4/2023
- Podnews.net
Sport Social Podcast Network (Sport Social), one of the UK’s leading podcast networks, has bolstered its advertising offer in US and Australian markets through two new global partnerships.
This includes a partnership with US-based sports podcast network company Blue Wire, which features podcasts on its network from creators across a range of sports including baseball, basketball and football, and works with world class athletes to grow their audio platforms. The other partnership is with Arn, a leading Australian broadcast and on-demand audio company, which is home to several award-winning podcasts in every genre.
Blue Wire and Arn will be able to offer their clients the opportunity to advertise through Sport Social’s popular sports podcasts, getting access to a growing listener base.
The partnership with Blue Wire also means that Sport Social can offer the brands it works with advertising space on podcasts hosted through Blue Wire.
Since launching...
This includes a partnership with US-based sports podcast network company Blue Wire, which features podcasts on its network from creators across a range of sports including baseball, basketball and football, and works with world class athletes to grow their audio platforms. The other partnership is with Arn, a leading Australian broadcast and on-demand audio company, which is home to several award-winning podcasts in every genre.
Blue Wire and Arn will be able to offer their clients the opportunity to advertise through Sport Social’s popular sports podcasts, getting access to a growing listener base.
The partnership with Blue Wire also means that Sport Social can offer the brands it works with advertising space on podcasts hosted through Blue Wire.
Since launching...
- 8/4/2023
- Podnews.net
Voiceworks Sport (Voiceworks), a leading audio specialist backed by Communicorp UK, has partnered with Veritonic, the industry’s comprehensive audio research and analytics platform, to monitor the efficacy of podcast advertising campaigns through live data. Veritonic’s innovative audio analytics and research platform will be deployed to demonstrate the success of advertising campaigns booked through the Sport Social Podcast Network (Sspn), operated by Voiceworks.
The partnership enables Voiceworks to utilise Veritonic’s best-in-class audio attribution technology, which provides insights into advert exposure and subsequent anonymised podcast listener behaviour, including site visits, shopping cart activity and more. The actionable data enables podcast advertisers that use the Sport Social Podcast Network (Sspn) to better understand the impact of campaigns and to optimize current and future advertising strategies.
According to 2022 research by Guardian News & Media, 65% of listeners pay attention to podcast ads, followed by TV (39%) and radio (38%) ads, and 51% of users of...
The partnership enables Voiceworks to utilise Veritonic’s best-in-class audio attribution technology, which provides insights into advert exposure and subsequent anonymised podcast listener behaviour, including site visits, shopping cart activity and more. The actionable data enables podcast advertisers that use the Sport Social Podcast Network (Sspn) to better understand the impact of campaigns and to optimize current and future advertising strategies.
According to 2022 research by Guardian News & Media, 65% of listeners pay attention to podcast ads, followed by TV (39%) and radio (38%) ads, and 51% of users of...
- 3/29/2023
- Podnews.net
Voiceworks Sport, a fast-growing business of sports audio experts backed by Communicorp UK and based in Manchester, has welcomed three new key appointments to its senior leadership team to spearhead its next stage of growth. It includes Michael Holt as Director of Commercial Partnerships, Stefan Doyle as Head of Sport Social and Richard Herrick as Sport Partnerships Director.
Focused on helping sports brands and rights holders to reach new fans through audio, the slate of new hires comes as Voiceworks Sport, and its business Sport Social Podcast Network, celebrate significant growth in 2022 to date. The new appointments will be focused on securing key commercial and rights holder partnerships, and growing Sport Social’s network of shows and creators.
Michael Holt, pictured, joins with over 20 years’ experience in audio and TV, spanning Commercial Director roles at Discovery Inc, Trace and The Drum as well as sponsorship and strategy roles at Virgin Radio,...
Focused on helping sports brands and rights holders to reach new fans through audio, the slate of new hires comes as Voiceworks Sport, and its business Sport Social Podcast Network, celebrate significant growth in 2022 to date. The new appointments will be focused on securing key commercial and rights holder partnerships, and growing Sport Social’s network of shows and creators.
Michael Holt, pictured, joins with over 20 years’ experience in audio and TV, spanning Commercial Director roles at Discovery Inc, Trace and The Drum as well as sponsorship and strategy roles at Virgin Radio,...
- 9/29/2022
- Podnews.net
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