Event cinema specialist Trafalgar Releasing has recruited Kymberli Frueh who will join its North American operation as senior VP, programming and acquisitions.
Frueh is well-versed in event cinema having overseen acquisitions at Fathom Events. In that role she negotiated deals for Floyd Mayweather title fights, Andrew Lloyd Webber and Cameron Macintosh Broadway anniversary shows, and music events including The Annual Grateful Dead Meet Up.
She also worked with AMC Networks on its “Survival Sunday,” a “Walking Dead” fan meet-up that took place in 750 cinemas in the U.S. in April.
“The entrepreneurial spirit of this organization and its expertise in the global arena will benefit content partners greatly as we look to the future of event cinema and how we can support all relationships from circuit owners to content partners to the end consumer,” Frueh said.
Trafalgar was Picture House Entertainment before a management buyout and rebrand. At the company...
Frueh is well-versed in event cinema having overseen acquisitions at Fathom Events. In that role she negotiated deals for Floyd Mayweather title fights, Andrew Lloyd Webber and Cameron Macintosh Broadway anniversary shows, and music events including The Annual Grateful Dead Meet Up.
She also worked with AMC Networks on its “Survival Sunday,” a “Walking Dead” fan meet-up that took place in 750 cinemas in the U.S. in April.
“The entrepreneurial spirit of this organization and its expertise in the global arena will benefit content partners greatly as we look to the future of event cinema and how we can support all relationships from circuit owners to content partners to the end consumer,” Frueh said.
Trafalgar was Picture House Entertainment before a management buyout and rebrand. At the company...
- 4/23/2018
- by Stewart Clarke
- Variety Film + TV
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