The aliens from Sony's "District 9" scored big during The Hollywood Reporter's 39th annual Key Art Awards.
Honoring the best in movie marketing, Friday's event at Vibiana in downtown Los Angeles saw "District 9" take home 11 awards, including the best-in-show prize for its integrating marketing campaigning as well as three other best-in-show laurels for its outdoor advertising (built around its "Bus Stop for Humans Bus Shelter"), TV spots and digital campaign.
The awards ceremony culminated with Sylvester Stallone receiving the Visionary Award, given annually to a filmmaker who inspires movie marketers.
"At the end of the day, there is no question that Sylvester Stallone delivers great product," THR publisher Lori Burgess said before calling Stallone to the candlelit stage at what once was the altar of the former St. Vibiana Roman Catholic cathedral, which has been converted to a party space. "He's put his stamp on film like very few people of his generation.
Honoring the best in movie marketing, Friday's event at Vibiana in downtown Los Angeles saw "District 9" take home 11 awards, including the best-in-show prize for its integrating marketing campaigning as well as three other best-in-show laurels for its outdoor advertising (built around its "Bus Stop for Humans Bus Shelter"), TV spots and digital campaign.
The awards ceremony culminated with Sylvester Stallone receiving the Visionary Award, given annually to a filmmaker who inspires movie marketers.
"At the end of the day, there is no question that Sylvester Stallone delivers great product," THR publisher Lori Burgess said before calling Stallone to the candlelit stage at what once was the altar of the former St. Vibiana Roman Catholic cathedral, which has been converted to a party space. "He's put his stamp on film like very few people of his generation.
- 6/11/2010
- by By Gregg Kilday
- The Hollywood Reporter - Movie News
Disney/PIxar's "Up" has earned 19 nominations, the most of any film, for The Hollywood Reporter's 39th annual Key Art Awards. Winners will be announced during an awards show set for June 11 at Vibiana in downtown Los Angeles.
Sony's "District 9" was next with 14 noms, followed by Warner Bros.' "The Hangover" with 12.
Ignition leads all agencies with 59 nominations, and Lionsgate collected the most studio noms, followed closely by Paramount and Warners.
Sylvester Stallone will receive the Visionary Award. An actor, writer and director, Stallone has branded his movies with vitality and a belief that a man can succeed against all odds. Former Visionary Award recipients include Sam Raimi and Judd Apatow.
THR received a record number of submissions for this year's awards, which will be given out in 74 categories; for the first time, nods will be handed out for 3D and best integrated marketing campaign. Thirteen Best in Show awards...
Sony's "District 9" was next with 14 noms, followed by Warner Bros.' "The Hangover" with 12.
Ignition leads all agencies with 59 nominations, and Lionsgate collected the most studio noms, followed closely by Paramount and Warners.
Sylvester Stallone will receive the Visionary Award. An actor, writer and director, Stallone has branded his movies with vitality and a belief that a man can succeed against all odds. Former Visionary Award recipients include Sam Raimi and Judd Apatow.
THR received a record number of submissions for this year's awards, which will be given out in 74 categories; for the first time, nods will be handed out for 3D and best integrated marketing campaign. Thirteen Best in Show awards...
- 5/10/2010
- The Hollywood Reporter - Movie News
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.