Danielle De Palma has been hired as Paramount Pictures’ Evp Domestic Marketing. She will report to Marc Weinstock, president of Worldwide Marketing & Distribution, and Mary Daily, co-president of Worldwide Marketing & Distribution.
Previously, De Palma served as a senior executive at Apple in the video marketing team overseeing film and TV series marketing. She began her new role at Paramount on September 9.
In her new role, De Palma will be responsible for helping to develop and lead the overall marketing strategy for new releases, also overseeing domestic digital marketing and data analytics.
Says Weinstock and Daily: “Danielle is a seasoned marketer with the ideal combination of vision, taste, and proven track record of successful execution to augment our strong marketing team and provide a valuable voice to our marketing campaigns. We are thrilled to have her onboard.”
Prior to Apple, De Palma was Evp Worldwide Digital Marketing and Research in Theatrical Marketing at Lionsgate,...
Previously, De Palma served as a senior executive at Apple in the video marketing team overseeing film and TV series marketing. She began her new role at Paramount on September 9.
In her new role, De Palma will be responsible for helping to develop and lead the overall marketing strategy for new releases, also overseeing domestic digital marketing and data analytics.
Says Weinstock and Daily: “Danielle is a seasoned marketer with the ideal combination of vision, taste, and proven track record of successful execution to augment our strong marketing team and provide a valuable voice to our marketing campaigns. We are thrilled to have her onboard.”
Prior to Apple, De Palma was Evp Worldwide Digital Marketing and Research in Theatrical Marketing at Lionsgate,...
- 9/16/2019
- by Anthony D'Alessandro
- Deadline Film + TV
Danielle De Palma, a former senior executive at Apple in the company’s video marketing team, has been named Evp of domestic marketing at Paramount Pictures, the studio announced Monday.
De Palma will report directly to Marc Weinstock, the president of worldwide marketing and distribution, and Mary Daily, co-president of worldwide marketing and distribution. De Palma began her new role at Paramount on Sept. 9.
Paramount has also promoted Tamar Teifeld to senior vice president, digital marketing, reporting to De Palma. Teifeld has been with Paramount for more than 13 years, and prior to that was on the national publicity team at MGM Studios. And Brandon Nichols was also promoted on the digital marketing team, to vice president from his previous role as a director on the same team. Prior to joining Paramount in 2016, Nichols was director of digital strategy at Broad Green. Nichols reports to Teifeld.
Par
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De Palma will report directly to Marc Weinstock, the president of worldwide marketing and distribution, and Mary Daily, co-president of worldwide marketing and distribution. De Palma began her new role at Paramount on Sept. 9.
Paramount has also promoted Tamar Teifeld to senior vice president, digital marketing, reporting to De Palma. Teifeld has been with Paramount for more than 13 years, and prior to that was on the national publicity team at MGM Studios. And Brandon Nichols was also promoted on the digital marketing team, to vice president from his previous role as a director on the same team. Prior to joining Paramount in 2016, Nichols was director of digital strategy at Broad Green. Nichols reports to Teifeld.
Par
Also Read: JJ Abrams...
- 9/16/2019
- by Brian Welk
- The Wrap
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