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Point of purchase psychology and investment strategy
Global_Marketing_Pros23 June 2006
I haven't seen this trailer but I guess any advertisement would be the same. A product, a consumer, and a medium to communicate why the consumer needs the product. Having a movie star authorize the use or sale makes the purchase more of a good decision. Point of purchase psychology has much to do with this movie short.

As for savings bonds, if you have a couple of million to spare they are backed by one of the biggest countries and economies in the world. But a wise man once said is it the government or the community that better serves your investment. The point being municipal bonds may serve you and your family and your community more directly. Since I do not have a couple of million or even thousand this does not apply to my investment strategy.
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If this forgotten picture had been successful . . .
oscaralbert11 December 2023
. . . there would have been no need for General Mills and the American Treasury Department to hire Rocky and Bullwinkle in 1960 to release a persuasive film titled ROCKY AND BULLWINKLE STAMP SAVING CLUB. When you consider that Elvis was pretty big in the 1950's, the Beatles in the 1970's, Madonna in the 1980's and Swift in the 2020's, Rocky & Bullwinkle were stars that outshone them all in the 1960's. During their aforementioned pitch for Gen. Mills, the Dynamic Duo overcome numerous obstacles posed by that original Axis of Evil--aka, Boris B. And Natasha F.--in collecting enough stamps for Bullwinkle to gain a Series E U. S. Bond in his own name.
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