NBC scored its best Thursday numbers since the May with the finale of Last Comic Standing, but CBS still took the night on the strength of Big Brother 5 and drama repeats. NBC's Last Comic, which crowned John Heffron as king of the standups, averaged 9.1 million viewers and 4.4 rating/13 share in the adults 18-49 demographic, according to preliminary estimates from Nielsen Media Research. That was up 19% from the finale of last summer's Comic. The 9 p.m. closer of Comic, which spiked from its Will & Grace repeat lead-in (6.6 million, 2.9/9), also marked the first telecast to top a repeat of CBS' CSI: Crime Scene Investigation in adults 18-49 (NBC's 4.3/13 to CBS' 4.2/13) since ABC's NBA finals coverage in June. But CBS nonetheless took the night on the strength of 8 p.m.'s Big Brother (10 million, 3.9/13) and 10 p.m.'s Without a Trace (10.8 million, 3.5/10). Despite the Comic lead-in, NBC's 10 p.m. encore of ER (6 million, 2.6/8) was little competition for Trace. ABC wasn't much of a factor for the night with two repeats of Extreme Makeover capped by newsmagazine Primetime Live adding up to a nightly average of 7.1 million viewers and 2.4/7 in the key demo. Fox was even worse off with a repeat of its Celebrity Boxing 2 special (3.6 million, 1.6/5) getting KO'd from 8-10 p.m. For the night, CBS led with 10.9 million viewers and 3.9/12 in adults 18-49. NBC was No. 2 with 7.2 million and 3.2/10 in the demo.
- 8/13/2004
- The Hollywood Reporter - Movie News
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