Fox won a second consecutive Wednesday in adults 18-49 on the strength of the reality comedy The Simple Life 2: Road Trip, but this time it barely edged out NBC, which was the most watched network for the night. Without the benefit of a Simple Life lead-in this week, the new comedy Quintuplets (5.5 million, 2.7/9) at 8:30 p.m. was down 23% in 18-49 from its premiere but held on to 93% of its demo lead-in from a That '70s Show rerun (5.4 million, 2.9/10). At 9 p.m., Simple Life (9.1 million, 4.7/14) was once again the top program for the night in 18-49, while the second episode of Method & Red (6.2 million, 3.0/9) retained a so-so 64% of the Simple Life 18-49 average. For the night, Fox averaged 6.6 million viewers and a 3.3/11 in 18-49, according to preliminary Nielsen data. NBC, which aired the T.H.E.M. magic special and reruns for Law & Order, logged 10 million viewers and a 3.2/10. CBS (7 million, 2.0/6) and ABC (4.9 million, 2.0/6) finished tied in 18-49.
- 6/25/2004
- The Hollywood Reporter - Movie News
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