LAS VEGAS -- Online content company TitanTV is introducing a new syndication model that it is positioning as "King World for the Internet".
TitanTV is pitching a roster of professionally produced content and an embeddable video player to local TV affiliates for their Web sites. The selling point: Just as King World provided programming like Wheel of Fortune for affiliates to fill their airtime, TitanTV will do the same for driving traffic to their online homes.
"Now with the major networks monopolizing programming for their Web sites, local television stations are facing a whole new set of problems," TitanTV founder and CEO Jack Perry said. "What we are doing now at TitanTV with our online video player and free original content can help affiliates both compete and succeed in the digital space."
Programming ranges from such syndicated fare as Jury Duty and Animal Rescue to original programming produced by TitanTV. The model also allows content produced by one local station to be repurposed by another in a different market.
TitanTV is pitching a roster of professionally produced content and an embeddable video player to local TV affiliates for their Web sites. The selling point: Just as King World provided programming like Wheel of Fortune for affiliates to fill their airtime, TitanTV will do the same for driving traffic to their online homes.
"Now with the major networks monopolizing programming for their Web sites, local television stations are facing a whole new set of problems," TitanTV founder and CEO Jack Perry said. "What we are doing now at TitanTV with our online video player and free original content can help affiliates both compete and succeed in the digital space."
Programming ranges from such syndicated fare as Jury Duty and Animal Rescue to original programming produced by TitanTV. The model also allows content produced by one local station to be repurposed by another in a different market.
- 1/31/2008
- The Hollywood Reporter - Movie News
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.