Mediawan Rights, the distribution arm of the wider media group, manages scripted, unscripted, format and feature documentary sales, keying European content onto international airwaves. And if initially heritage titles, foreign-language fare and time-tested perennials made up much of the catalogue, the group’s expanding footprint and well-capitalized partnerships promise a new yield of premium fare developed in-house and marked by global ambitions.
“We’ve seen a radical shift,” says Mediawan Rights CEO Valérie Vleeschhouwer. “Our catalogue from six years ago has little in common with that of today. We really wanted to move upmarket, to increase our own creative output in both fiction and documentary distribution to better respond to global demand. [In doing so] we’ve gone from being a local player to a truly international one.”
As distribution titles like the Emmy-winning doc “Kubrick by Kubrick” and the Dutch thriller “The Golden Hour” travel far and wide – with the former selling...
“We’ve seen a radical shift,” says Mediawan Rights CEO Valérie Vleeschhouwer. “Our catalogue from six years ago has little in common with that of today. We really wanted to move upmarket, to increase our own creative output in both fiction and documentary distribution to better respond to global demand. [In doing so] we’ve gone from being a local player to a truly international one.”
As distribution titles like the Emmy-winning doc “Kubrick by Kubrick” and the Dutch thriller “The Golden Hour” travel far and wide – with the former selling...
- 5/16/2024
- by Ben Croll
- Variety Film + TV
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