The setting is not a new one for Hallmark, but it is one that has been utilised well in previous and succeeding films of theirs. Taylor Cole is a bit hit and miss for me as an actress, in the right role she is very charming but she can be too much of an ice queen in others. Have always liked Tyler Hynes and cannot think of a disappointing Hallmark film performance of his at the top of my head, to me he is one of the more consistent, and in a good way, Hallmark regulars.
'Falling for You' is worth falling for. It isn't great, could have done more with the setting perhaps and has its flaws. It also however has a lot of good things, the leads being the primary one, and not just one of the better 2018 Fall Harvest films, but one of the better Hallmark films from the last quarter of the year. Anybody wondering whether to continue watching 'Falling for You' if put off by the first fifteen minutes (like this reviewer admittedly) should stick with it, as it does get a lot better.
As has been indicated, it doesn't get off to the greatest of starts, with a lot of very cheesy and awkward dialogue and it all felt very forced somehow.
Did feel that the ending was a bit too neat, which is a common thing with Hallmark but there are also worse cases, and that the music intruded too much at times. And maybe the baker setting is rather underused.
Both Cole and Hynes however are very strong in their roles, Cole gives one of her warmest and most charming performances as one of her more easier to relate to characters. While Hynes is typically subtly charismatic and easy going. They have lovely chemistry and gel like fine wine and cheese. The supporting cast deliver very well too, with a big shoutout going to perky Lini Evans. The characters weren't too perfect or had negative character traits exaggerated, which has been obvious in too many recently seen Hallmark films, and didn't come over as caricaturish.
The production values still manage to be pleasing. It's not too drab or garish in photography, the editing didn't seem rushed or disorganised and the scenery has a real charm to it. Some of the music has some pleasant nostalgic moments. The dialogue is not great to begin with but improves when the plot properly kicks in, not being too sweet and it flows at least. The story isn't perfect, but it is sweet and light hearted without over sentimentality kicking in.
Concluding, liked it while not loving it. 7/10.