2009's winner of Best Animated Short is a biting satire on crass consumerism. H5's "Logorama" depicts a city - probably LA - that is essentially one giant product placement. Every object in the city is either a corporate logo or a corporate mascot. So when a high-speed chase (for Ronald McDonald) starts, it's up to all the representations of commercialism to help stop the guy. The short reminded me of Ridley Scott's "Blade Runner" (in the sense that there's nothing but advertising everywhere) and Mike Judge's "Idiocracy" (wherein the world is full of stupid people and the stars on the US flag are replaced with the Carl's Jr. logo). There was also a hint of John Carpenter's "They Live" (in which a man discovers a pair of sunglasses that enable him to see the true messages of commercialism). But more than anything, it's a clever cartoon, reminding the viewer of how commercialism inundates our lives every day.
Worth seeing.
Worth seeing.