My son, daughter, and I all enjoyed it. It is not too scary for my kids which is always a plus. (If something is scary, we talk and work through it, so they will not be as afraid in the future.) I hope they have spinoff children's books of this series that I could buy for my children. My son loved the Transformers Rescue Bots books, and I bought several of them. I hope they also come out with the easy to Transform Transformers for this series. It's a cute series, and I love how diverse it is without being overly explicit. It's really educational and appropriate for kids in that way. People exist.