The stories in this documentary have been told before, but never quite like this. Every shot in this documentary is designed and perfectly matches the period and persons it depicts. We follow the rise and fall of design studio hypgnosis, where the story is being told by the two main designers and their in those days larger than live clients. It is very interesting to hear the memories of Pink Floyd, Led Zeppelin, Paul mc Cartney and others about the period where their fame and ambition was limitless and to see how everything that was once new and happening becomes old and history. Music and photography could not have been done better and is a testament to the brilliance of Anton Korbijn.