User Reviews

Super movie Iddamalgoda is best known for his contribution in the field of advertising, contributing to nearly 800 television advertisements in his career and multiple music videos, including the music videos of Mihiraviye by Shihan Mihiranga, Amila Nadeeshani's Oba Dannawada Danne Na, Nalin Perera's Dawasakda, and many others.

Having created short form content and storytelling for well over two decades, finally Iddamalgoda's foray into feature films was born following a conversation with good friend and veteran photographer Ruwan Costa, who did the photography for this film.

Ashawari was directed and produced by Iddamalgoda and co-produced by Dr. Sanjeewani Rupasinghe, and the screenplay was done by Saddha Mangala Sooriyabandara. The film editing was by Yashodha Danupama and visual effects courtesy of Miran Damendra Perera and Praneeth Navaratne.

How can be this cheap??? There is a scam going on here to get fake rating on this film.so cheap marketing strategy :( hemal should be refuse this type of cheap production.

In the realm of cinema, the allure of cheap marketing strategies often masks a darker reality-one where integrity and authenticity take a back seat to profit-driven schemes. This lamentable truth comes to the forefront in the case of a certain film, where whispers of a scam echo through the corridors of online discourse. Indeed, it appears that the pursuit of favorable ratings has led the producers down a treacherous path of deceit, tarnishing not only their own reputation but also implicating individuals such as Hemal in their dubious endeavors.

At the heart of this issue lies the insidious practice of fake ratings, a nefarious tactic employed by those desperate to inflate the perceived value of their cinematic creation. In an era dominated by online platforms and user-generated reviews, the allure of a high rating can be irresistible, promising increased visibility and audience engagement. However, when these ratings are artificially manipulated, they cease to serve as genuine reflections of quality and instead become hollow facades erected to deceive unsuspecting viewers.

The implications of such deceit are manifold, extending far beyond the confines of the film itself. Firstly, there is the betrayal of trust experienced by those who unwittingly fall prey to the allure of false advertising. By presenting an artificially inflated rating, the producers not only deceive potential viewers but also undermine the credibility of the entire review system. In a landscape already fraught with skepticism, such actions only serve to further erode the trust between creators and consumers.

Moreover, the involvement of individuals like Hemal adds an additional layer of complexity to the situation. As a figure with a public persona to uphold, Hemal's association with a project tainted by deceptive marketing practices threatens to tarnish his own reputation by association. While it is understandable that actors may be drawn to opportunities, they must also be cognizant of the long-term repercussions of aligning themselves with projects devoid of integrity.

Beyond the realm of individual reputations, this incident underscores broader systemic issues within the entertainment industry. The relentless pursuit of profit often comes at the expense of artistic integrity, with producers prioritizing financial gain over the creation of meaningful and authentic content. In a world where success is measured in box office receipts and online metrics, the temptation to cut corners and engage in unethical practices becomes ever more pronounced.

To address this pervasive issue, a concerted effort is required on multiple fronts. Consumers must remain vigilant and discerning, refusing to be swayed by flashy marketing tactics and instead demanding transparency and authenticity from the entertainment industry. Platforms and regulators must also play their part in combating fake ratings and holding those who engage in deceptive practices accountable for their actions.

Ultimately, the pursuit of cheap marketing strategies and fake ratings serves only to undermine the integrity of the entire film industry. By shining a light on these unethical practices and refusing to tolerate deception in any form, we can work towards a future where integrity and authenticity are valued above all else. In doing so, we honor the art of cinema and uphold the trust of audiences worldwide.